Onebeat

Supported Onebeat’s expansion into new retail verticals, helping shape a go-to-market narrative that contributed to a marked rise in qualified retailer conversations within the first two quarters.

The Challenge

Onebeat’s inventory optimization platform had proven itself in one retail vertical, but expanding into adjacent categories — hardware, farm & ranch, lumber & building materials, home decor, lawn & garden — meant repositioning the product story for buyers who think about inventory very differently from category to category, without diluting the core pitch.

The Approach

We worked with Onebeat’s team to build a go-to-market narrative that flexed by vertical while staying anchored to the same core proof points, paired with vertical-specific one-pagers that let the sales team lead with the language each buyer actually uses.

The Result

A more consistent, faster-moving conversation with retailers across new categories, and materials the team could hand a prospect on the spot rather than following up days later.

Figures above are illustrative pending verified results from Onebeat — get in touch if you’d like the confirmed numbers.